My colleague Steve and I will be speaking at the Connected TV Brighton mini-conference on Friday 21st September as part of the Brighton Digital festival that is going on all this month. We’re looking forward to sharing our perspectives on the opportunities of convergence with other digital, TV, mobile and gaming companies alongside speakers from Relentless, TV App Agency and more to be announced.
You can sign up for the event here, and here’s the synopsis of our talk:
Converging people before formats
Anna and Steve, from digital consultancy NixonMcInnes, will be sharing their experiences of working with Channel 4’s multiplatform team and TV production companies to create interactive digital content for the tellybox.
Their talk will focus on challenges and opportunities inherent not only in converging formats, but also in converging the working practices of people from two vastly different cultures, TV and digital.
They’ll look at the needs and behaviours of both groups, before exploring how they can learn from each other and work together to create truly world class, connected entertainment experiences.